Buying Radio Airtime Costs Page

"Drive Time" (6–10 AM and 3–7 PM) is the most expensive.

Many stations bundle airtime with banner ads on their website or app. buying radio airtime costs

Professional voice talent, music licensing, and mixing ($300–$2,500). "Drive Time" (6–10 AM and 3–7 PM) is the most expensive

💡 Ask for the "remnant rate." If a station hasn't sold all its slots for the next day, they often sell them at a 50–90% discount just to fill the space. To give you a better estimate, let me know: What city or region are you targeting? Who is your ideal customer (age, gender, interests)? and mixing ($300–$2

The cost to reach 1,000 listeners. Average radio CPM is $10–$15.

The cost to reach 1% of a specific demographic in that area.

Buying more spots usually lowers the cost per ad.