Use links to show how one post or item informs another.
Highlight key takeaways or quotes to draw the eye. 4. Create a "Ripple Effect" collection
The temptation is to include everything, but the 80/20 rule suggests that 80% of your value comes from just 20% of your content. Use links to show how one post or item informs another
Here is how you can develop a "collection" that resonates with your audience and builds lasting authority. 1. Define Your North Star collection
Only include pieces that truly resonate or add significant value.