In a business context, this "difference" is found by —studying how the best performers in a field structure their thoughts, language, and actions to achieve what others cannot. Neuro : How we filter the world through our five senses. Linguistic : How we interpret experiences through language.

The phrase "" is the central philosophy of Sue Knight’s bestseller, NLP at Work . Originally coined by anthropologist Gregory Bateson, the concept suggests that excellence is not about working harder, but about identifying the specific, often subtle, mental shifts or behaviors that lead to exceptional results. Core Philosophy: The Essence of Excellence

According to accounts of NLP in the workplace , a project manager (we'll call her "Sarah") was struggling with a high-stakes construction project where communication had completely broken down between stakeholders.

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