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Studies show that viewing others' positive career posts can lead to "career frustration" through upward social comparison, though this is often mitigated by genuine social interaction. Key Recommended Papers & Sources

Review the paper on the impact of social media platforms on student career development , which quantifies the influence of TikTok, YouTube, and Facebook. OnlyFans (6).mp4

See the PMC study on digital footprints and recruitment , which experimentally tests how managers evaluate social media content alongside résumés. Studies show that viewing others' positive career posts

Research suggests social media profiles act as a "social résumé" that reflects a candidate's values, social behaviors, and cultural fit. Professionals with well-maintained, job-related content are perceived as having higher potential. Recruitment Impact: Research suggests social media profiles act as a

Professional digital branding can positively impact salary and employment opportunities regardless of the actual résumé content.

The academic research on "Social Media Content and Career" focuses on how digital footprints, personal branding, and platform use directly influence recruitment and long-term career growth.