: Achieved through mergers, acquisitions, and strategic alliances. Key Themes & Table of Contents
: Common management mistakes that lead to failure.
: Understanding why growth is a necessary objective for survival in a non-buoyant economy.
by Robert Swaim is a comprehensive synthesis of Peter Drucker’s views on strategy, distilled from his 39 books and thousands of articles. Swaim, a former student and colleague, organizes these insights into a practical guide for achieving both organic and external business growth. Core Strategic Concepts
: The concept of planned abandonment , where a company must stop doing what is no longer productive to free up resources for the future.
: Drucker famously argued that the only valid purpose of a business is to create a customer .
: Strategies for harnessing change as an opportunity rather than a threat.
: Driven by internal marketing, innovation, and sales.
